Wender·Vista
Seaside 30A pavilion
shown on ceramic, 12-inch tileFlorida
on Scenic Highway 30A, the Florida Panhandle coast

Seaside 30A pavilion

— a white wooden gate that opens onto the Gulf.

Florida wall art on a ceramic tile, made to order
from $22
Finished by hand in Knoxville. Free US shipping over $75, on your wall in about ten days. Damaged in transit? Free replacement within 30 days; other returns within 30 days. Returns · Contact
Where it lives

Not only on a wall.

A small tile on the nightstand catching the morning. A larger one above the fire. Yours, wherever you spend the slow hours.
In the living room, above the sofa.
In the living room, above the sofa.
Beside the kettle, propped on the counter.
Beside the kettle, propped on the counter.
On the nightstand, catching the morning.
On the nightstand, catching the morning.
In the entryway, first thing you see.
In the entryway, first thing you see.
A quiet corner of the bath.
A quiet corner of the bath.
shown in a slim black floating frame · 6 × 6 in
shown in a slim black floating frame · 6 × 6 in
— bring it home

Seaside 30A pavilion, on ceramic.

Each tile is finished by hand in our Knoxville studio. Artwork is slowly infused into the ceramic surface under high heat and pressure, and rests beneath a thin glossy finish. The colour lives in the surface, not on top of it.

What kind of piece?
One tile — square or rectangle.
How big?
the popular one — counter, shelf, nightstand
6 × 6 in · 15 cm · 1.6 lb
Surface finish
A clear glossy finish — the artwork reads as if under resin. Ideal for show-pieces and framed wall art.
How it sits
A hidden cleat — sits ¼″ proud of the wall.
$58
Hand-finished and shipped from our studio at the foot of the Smokies. On your wall in about ten days.
size
6 × 6 in
15 cm
weighs
1.6 lb
solid in the hand
surface
ceramic, hand-finished
art rests beneath a thin glossy finish
from
Knoxville, TN
our family studio, at the foot of the Smokies
— start a Coaster Set

Pick any four 4-inch tiles — National Parks you've been to, a Smokies set, the four seasons of one place. $ for a set of , cork-backed, ready to live on the table.

comes gift-ready
comes gift-ready

Each tile ships in a kraft box, tied with cream ribbon, with a handwritten note from the studio if you'd like to add one.

or build a grouping
or build a grouping

Three or five different vistas, hung together — a chapter of places you've been, or want to go.

a note from the studio

Each pavilion is a different architect's small answer to the same question: how to cross the road and arrive at the water. Seaside commissioned them one at a time through the 1980s and 90s, white-painted wood, lattice and cupola, each one a different signature. The town that started New Urbanism in 1981, on the sugar-white sand of the Florida Panhandle, walks itself entirely. The pavilions are how it ends.

from the studio
about Seaside 30A pavilion

The place, in three passes.

A little of what's known, in case you fall down the rabbit hole — or want to go see it yourself.
the place

Seaside is an unincorporated master-planned community in Walton County on Florida's Scenic Highway 30A, founded in 1981 by Robert and Daryl Davis on 80 acres of family land. It is the founding project of the New Urbanism movement, designed by Andrés Duany and Elizabeth Plater-Zyberk on a code-based plan that fixed lot sizes, picket-fence heights, and the relationship of porch to street. The Gulf-front pavilions, set at the dune crossings along 30A, are the town's most photographed feature and its public face.

— informed by Wikipedia, Seaside Florida
the stone

There are nine beach pavilions along Seaside's mile of Gulf frontage, each commissioned from a different architect and built one at a time from the late 1980s onward. The roster includes Léon Krier, Steven Holl, Walter Chatham, Deborah Berke, Roger Ferri, Scott Merrill, and Robert A. M. Stern. They share a vocabulary, white-painted wood, lattice, cupola, classical fragment, but no two read alike. Coleman Pavilion, the first, opened in 1988; Stern's Tupelo Pavilion is among the most recognised, with its high octagonal lantern.

— informed by Seaside Pavilions
the visit

Seaside sits about 25 miles east of Destin and 35 miles west of Panama City Beach along County Road 30A. The town is small enough to walk in an afternoon. Public parking along 30A is metered; bicycle is the local preference. Each pavilion gives free public access across the dunes; the beach itself runs the full width of town. The Seaside Farmers Market opens at Amavida Plaza Saturday mornings; the airstream food trucks line the central square year-round.

— informed by Visit South Walton
where
United States · Walton County, Florida
position
30.3213° N · 86.1430° W
the neighborhood

What's nearby.

A handful of named places within an hour's walk or short drive. Some we've already painted; some we will.
1 km E
WaterColor
neighbouring community
5 km W
Grayton Beach
state park and town
9 km E
Rosemary Beach
neighbouring community
6 km E
Alys Beach
neighbouring community
N
Seaside 30A pavilion
WaterColor
Grayton Beach
Rosemary Beach
Alys Beach
common questions

What people ask.

A few questions we get about Seaside 30A pavilion — and about bringing the piece home.
about the place

Robert and Daryl Davis founded Seaside in 1981 to test a walkable, code-based alternative to suburban sprawl. The plan, by Andrés Duany and Elizabeth Plater-Zyberk, became the founding project of the New Urbanism movement.

Scenic Highway 30A is a 24-mile county road along the Gulf in South Walton, Florida, threading a string of planned beach communities from Dune Allen east to Inlet Beach, with Seaside near its centre.

Nine. Each was commissioned from a different architect and built across the dune line as a public crossing from 30A to the Gulf. Architects include Steven Holl, Léon Krier, Robert A. M. Stern, and Deborah Berke.

Peter Weir's 'The Truman Show' (1998) used Seaside as the fictional town of Seahaven. The pastel cottages and pavilions appear throughout the film as the architecture of Truman's bounded world.

South Walton's beaches are 99 percent quartz, washed down from the Appalachians and ground to a fine, bright white. The colour and squeak underfoot are the giveaway you have crossed into the Panhandle.

April through May and September through October offer warm Gulf water with smaller crowds. Summer is the busiest stretch; winter is quiet and the pavilions read sculptural against an empty beach.

about the piece in your home

Yes. Families who return to 30A each year tend to bond to one pavilion in particular. A Medium with the specific pavilion noted in a studio note carries well; a Coaster Set also reads as a thoughtful host gift.

The white architecture and Gulf blue read naturally with Coastal-modern, Grandmillennial, and warm Traditional rooms. It is also the softening note in a clean Minimalist palette.

Yes. The 30A palette of white, pale blue, and warm sand is the centre of current coastal-modern, distinct from the cooler Hamptons grey and the brighter Caribbean palettes.

Above an 84-inch sofa, choose a single Large, a 4-tile Mural for more presence, or a 9-tile Mural for the long wall in a beach house. A Medium reads beautifully above a console.

Yes. Order the Dura Satin or Matte finish for any wet or high-traffic wall. The colour is infused into the ceramic surface and holds steady through steam, splash, and daily cleaning.

A microfibre cloth with plain water handles everything. The colour is in the ceramic itself, not on top of it, so household cleaners and salt air do not affect it.

Yes. Reid Wender curates and paints every piece in the WenderVista atlas. There is no licensing and no second studio.

if this one stayed with you

A few you might also love.

Hand-picked by the eye that found Sorapis. Same air, same kind of quiet.
American crocodile Florida Bay
in the mangrove shallows of Florida Bay, at the southern tip of the Everglades
American crocodile Florida Bay
— the older animal, the quieter one.
Anclote Key lighthouse
on a barrier island three miles off Tarpon Springs, on Florida's Gulf coast
Anclote Key lighthouse
— a tall iron skeleton holding a light over the Gulf.
Apalachicola historic waterfront
at the mouth of the Apalachicola River, on the Florida Panhandle
Apalachicola historic waterfront
— the brick warehouses the cotton boats left behind.
Apalachicola oyster harvest
out on Apalachicola Bay, off the Florida Panhandle
Apalachicola oyster harvest
— two long tongs and the morning the bay gives back.
Atlantis Space Shuttle exhibit
at Kennedy Space Center, on Merritt Island on Florida's Space Coast
Atlantis Space Shuttle exhibit
— the orbiter, payload doors open, frozen in the climb.
Big Cypress Bend boardwalk
off the Tamiami Trail, west of Everglades City
Big Cypress Bend boardwalk
— a walk into the cathedral of old cypress.
Blue Heron Bridge dive site
in Lake Worth Lagoon, between Riviera Beach and Singer Island
Blue Heron Bridge dive site
— the small lives the bridge keeps quiet.
Bok Tower Gardens carillon
on Iron Mountain above Lake Wales, central Florida
Bok Tower Gardens carillon
— bells walking down the ridge at three.
Boynton Beach reef
a mile off Boynton Beach, in the Gulf Stream's edge
Boynton Beach reef
— wrecks the current keeps polishing.
Burrowing owl Cape Coral
on the platted lots of Cape Coral, southwest Florida
Burrowing owl Cape Coral
— a sentry the size of a coffee cup.
Cape Canaveral Lighthouse
on the cape, inside the Space Force station
Cape Canaveral Lighthouse
— a cast-iron tower that watched the rockets go.
Cape Canaveral night launch trail
on Florida's Space Coast, north of Cocoa Beach
Cape Canaveral night launch trail
— the bright wake a rocket leaves on the dark.